Taste Test

Bibendum's ground breaking new tasting system

It helps people new to or confused by wine, find the right wine for them – whilst helping consumers already engaged to discover new and exciting wines!

  • What is Taste Test?

    What is Taste Test?

    Discover your perfect wine

    Taste Test helps consumers find the right wine for them. Rather than just rating wine, Taste Test assesses both the product and the consumer, and then matches the two, ensuring more wine enjoyment than ever before!

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  • Take the Taste Test

    The History of Taste

    Discover where it all started

    The taste test is based on 80 years of psycho-sensory research, undertaken by some of the most interesting scientists of the last century.

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What we did?

Inspired by the work of Tim Hanni MW, we wanted to develop a system which would remove some of the barriers people face when buying wine.

Find out what

Why we did it?

Wine can be complicated, but it doesn’t have to be. We wanted to develop a system to help people who are new to wine or customers stuck in a rut.

Find out why

Customer Stories

Our Taste Test data is used in conjunction with Prospect, view just a small selection of our customers experiences

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