Gin-teresting Serves

Gin and TonicA G&T isn’t just about the gin

“If three quarters of your Gin & Tonic is the tonic, make sure you use the best,” says Fever Tree’s Tim Warrillow. And when you think about it, it makes sense. While the gin category has changed hugely since Tim uttered that sentence, it’s still more relevant than ever. 

With a new style of gin seemingly created every week, the flavours of the humble G&T become more and more complex. It’s no longer a case of one mixer to suit them all. Tim Veale, head of spirits development at Bibendum, says, “Bibendum has teamed up with Fever Tree to illustrate a number of our best gin serves this autumn and winter. We offer a broad range of gins, each with a unique serving suggestion to help improve and add interest to your menu." 

Fever Tree Indian Tonic Water 

It’s a bartender’s dream: it keeps its fizz longer than any other tonic water and only contains natural ingredients. 

Fever Tree Mediterranean Tonic Water 

Lemon thyme and rosemary oils are added to Fever Tree Tonic Water. It’s a case of refining the wheel, rather than completely reinventing it. This is a mixer to complement spirits with a refined citrus edge. 

Fever Tree Elderflower Tonic Water 

All the elderflowers are hand-picked from a small farm on the edge of the Cotswolds. 

Lemon Tonic 

Fever Tree’s take on Bitter Lemon, produced from Sicilian lemons from the fertile soils of Mount Etna. Taking a leaf out of the perfume industry’s book, they gently press the lemons to extract only the delicately aromatic oils. It’s a slow process, but if you want the best, you can’t rush these things. 

Contact us to find out how Fever Tree mixers can rejuvenate your spirits sales.

Date:
11th November 2015


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